The Boba
Custom web design
Custom brand identity
Package design
About the client
The Boba is a vibrant and trendy bubble tea shop that blends traditional Asian flavors with modern twists to create a fun and unique experience for their customers. Catering to a diverse and youthful audience, The Boba aims to be more than just a place to grab a drink—it's a destination for people to connect, relax, and enjoy the bold flavors and creative combinations that set them apart in the ever-growing bubble tea market.
About the brand
The Boba brand is all about energy, creativity, and community. With its playful and dynamic visual identity, The Boba captures the spirit of fun and exploration in every cup. The brand's design needed to reflect its youthful vibe and innovative approach to bubble tea, from eye-catching logos and packaging to engaging social media content. My work with The Boba focused on creating a bold and lively brand identity that stands out in a crowded market, appealing to both bubble tea enthusiasts and newcomers alike.
